Ways you can save money and get a discount when buying from JB Hi Fi
JB Hi Fi is synonymous with laptops, TVs, gadgets, movies and music. As it turns out, many Australian’s love to spend on these products which is likely the reason that JB Hi Fi continues to do well; regardless of the economy and those trying to save money.
Though a little known fact about JB Hi Fi is that it is easier than you may think to ask for a bargain, negotiate and get a better price – all you have to do is ask for a discount.
Here we describe the best ways to get a JB Hi Fi discount using price matching and some tricky sales tactics that JB Hi Fi would not like us telling you.
Failing that, you can always try Kogan.com for a deal.
“Ask for a JB deal”
Before we outline ways to get a discount at JB Hi Fi, it is worth noting that JB Hi Fi themselves promote the concept of asking for a bargain.
There are numerous signs stating ‘ask for a JB deal’ which is them telling you they are open to discounting and offering a reduced price; all you have to do is ask.
Why do I tell you this? Well because asking for a discount is encouraged. It’s not something you should feel coy or guilty about, it’s expected. Here’s what you need to do to save a heap of money.
This guide is best suited to those wishing to purchase higher cost items such as digital cameras, computers, home audio products and anything that is over $100 to $200 dollars. In saying that, these tips do indeed work even for small products like headphones and accessories; I’ve done it many times.
Get a baseline price from another retailer
Prior to visiting JB Hi Fi, you will need to visit another retailer such as Bing Lee, Big W, Harvey Norman or some other large franchise. The goal here is to obtain a baseline quote for the product you wish to buy, ideally in writing, however a verbal quote is also OK.
This will help you establish a base price to work from. Bing Lee is a great retailer to visit as they are quite competitive and if you ask them for their best cash price, they will likely go pretty low.
Hot tip: It’s wise to note that online prices are less likely to be matched by bricks and mortar retailers like JB Hi Fi, so this step shouldn’t be skipped in favour of price hunting online.
Now while it may seem easier to simply buy from this retailer then and there, saving yourself time, trust me; it’s better to wait and employ the rest of this article to save money. JB have a policy that states they won’t be beaten on price; this means they are willing to block a sale with another retailer even if it means a slight loss or significantly reduced profit margin.
Armed with your quote from this alternative retailer, it’s time to visit JB Hi Fi for a proper discount.
Find a JB staff member and explain what you want to buy
Tell the staff member you are ready to purchase your product, but need them to help you out with a deal. Explain to them that you visited the previous retailer, didn’t feel a good vibe with the sales member and want a better price.
State the previous quoted price and ask if they can please discount the product further for a quick sale.
When JB Hi Fi state they can’t do any better on the price
If they say they can’t do any better; tell them you would much rather not walk back to the store and tell them that even $5 to $10 off will make you buy. 99% of the time you won’t have to resort to this as the JB staff member will no questions ask take the price down lower than your previous quote immediately.
They will then offer you a price.
Tell them the deal is accepted conditionally with one more thing
If the price they offer you is better than your original quote; accept it, conditionally. What do I mean? Let me explain.
JB Hi Fi makes the majority of it’s money from accessories and small items when a big ticket item is sold.
- Laptops need laptop bags
- iPods need expensive headphones
- Cameras need memory cards, bags and extra batteries
- TV’s need HDMI cables
- Phones need cases
- Printers need ink
- and so on, and so on
My point? When you go to JB Hi Fi for your discounted purchase, go knowing all of the accessories your purchase will require. Now is the time to haggle down the price by bundling them into your larger purchase.
Accessories and smaller items carry much larger margins when it comes to electronics. This means JB Hi Fi have significant room to move on price. So tell your sales assistant that you will definitely purchase the big ticket item at the agreed price; as long as they help you out on the price of your required accessories.
Example: I have personally purchased a laptop and had an expensive wireless mouse, carry bag and a range of cables given to me at a full 50% discount with no questions asked.
Given that the staff member has now invested a significant amount of time with you; they will happily oblige you with a range of accessories at a reduced rate; I can almost guarantee it.
Hot tip: even if you don’t need any accessories, consider whether you could use this moment to purchase a few presents for Christmas or family and friends birthdays. It’s not often you will get a discount this easily of this magnitude.
That’s it. Using your original quote you have haggled a better price at JB Hi Fi and received a rock bottom price and significantly discounted accessories that would have otherwise cost you full retail price at another retailer.
Are there any products that JB Hi Fi won’t discount?
Apple computers, laptops and iPads
Apple products have significantly lower profit margins. This is done intentionally by Apple to control pricing across multiple retailers. This means that most big ticket Apple items only have a few dollars profit built in and means JB are less likely, if not unable, to move on price.
So why do JB Hi Fi carry Apple products if they make so little from them?
- The products are popular and customers expect to find such items at JB.
- The products drive significant foot traffic into the store, which leads to other purchases.
- Apple accessories make JB lots of money; they have huge margins.
So while JB may be unable to move greatly on Apple products, the accessories have a lot of room for bargaining and discounts.
Do you have any other tips on how to get a discount at JB Hi Fi?
Please tell us in the comments below; we would love to hear any tips or tricks you use to get a discount when making a purchase at JB. Alternatively, share with us the product you purchased and how much money you saved by asking for a better price.